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AuthorAuthor: Adnan Ali

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Overview

Prompts are the questions AI Brand Monitor asks AI platforms on your behalf. They’re the foundation of your AI visibility monitoring - the better your prompts, the more relevant your insights.
Prompts List

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What Makes a Good Prompt?

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Customer-Centric Questions

The best prompts mirror what your actual customers ask AI assistants:

Good Prompts

  • “What’s the best CRM for small businesses?”
  • “HubSpot vs Salesforce for startups”
  • “Top project management tools 2026”
Why: These are real questions from people actively shopping or researching.

Weak Prompts

  • “Tell me about [Your Company]”
  • “Is [Your Company] good?”
  • “Best software”
Why: Too vague, leading, or only return your brand.

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Types of Prompts to Include

Include prompts that naturally include competitors:
  • “How does [Your Brand] compare to [Competitor]?”
  • “Best alternatives to [Competitor]”
  • “[Your Brand] vs [Competitor] vs [Competitor]”
Prompts for your product category:
  • “Best [category] software”
  • “Top [category] tools for [use case]”
  • “[Category] solutions for [industry]”
Prompts targeting specific customer needs:
  • “CRM for small business”
  • “Project management for remote teams”
  • “Email marketing for e-commerce”

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Creating Effective Prompts

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The Prompt Formula

[Intent] + [Category] + [Qualifier]
Examples:
  • Best + CRM + for small businesses
  • Compare + project management tools + for remote teams
  • Top + marketing automation + under $100/month

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Prompt Variations

Test different angles on the same topic to get comprehensive coverage.
Base TopicVariations
CRM Software”Best CRM”, “CRM for startups”, “Enterprise CRM”, “Free CRM tools”
Email Marketing”Email marketing platforms”, “Best email tools”, “Mailchimp alternatives”

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Location Context

If your project targets a specific market, prompts should reflect that:
  • US Market: “Best CRM for American small businesses”
  • German Market: “Beste CRM-Software fĂźr kleine Unternehmen”

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Organizing Your Prompts

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Topics

Group related prompts into topics for better organization - think of them like folders:
Topics Settings
TopicExample Prompts
Product Comparisons”X vs Y”, “Compare X and Y”
Best-of Lists”Best X for Y”, “Top X tools”
Use Cases”X for small business”, “X for enterprise”
Features”X with feature Y”, “How to do Y with X”

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Tags

Add tags for flexible filtering:
Create Tag
TagUse For
High PriorityCritical prompts to monitor closely
CompetitiveDirect competitor comparisons
Brand AwarenessGeneral visibility prompts
Feature-SpecificPrompts about specific features

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Prompt Lifecycle

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Status Options

StatusWhat It Means
ActiveRuns daily across all AI platforms
Archived/InactiveStored but not running (saves resources)
When to Pause/Archive:
  • Seasonal prompts (holiday-specific)
  • Temporary campaigns
  • Testing before full rollout
  • Outdated questions
  • Discontinued products
  • Replaced by better prompts
Archive Prompt
Note: If you don’t select any prompts before archiving or assigning tags/topics, the changes will be applied to all prompts in the project.

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Viewing Prompt Results

Click any prompt to see:
Prompt Detail View
SectionWhat You’ll See
Visibility% of platforms mentioning your brand
By PlatformResults from each AI assistant
Brand MentionsWhich brands appeared in responses
Response TextFull AI responses (click to expand)
SourcesWebsites AI cited

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Bulk Operations

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Adding & Migrating Multiple Prompts

1

Click Add Prompt

Click the Add Prompt button in the prompts table.
Add Prompt Button
2

Navigate to Bulk Add

Select the Bulk Add tab in the modal.
Create Prompt Modal
3

Choose Your Bulk Method

You have two options:
  • CSV Upload - Upload a CSV file containing your prompts.
  • Peec.ai Migration - If you’re migrating from Peec.ai, we can import your existing prompts directly along with their tags. To do this:
    1. Go to https://app.peec.ai/prompts
    2. Click Export button on the right side of the table
    3. Then select Peec.ai Migration in our dashboard modal and upload the exported file.
Peec.ai migration note: We cannot migrate your topics from Peec.ai because their export does not include topic names. We recommend creating your topics first before importing prompts. This way, you can assign prompts to the correct topics during the import process.
4

Review and Confirm

Review your prompts before saving. You can reassign topics and tags, edit tag names, or modify prompt text before confirming.
Prompts Bulk Upload

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Bulk CSV Example

Here’s an example of how your CSV file should look for bulk uploading prompts:
BULK CSV Example
prompt,location,tags
"What is the best insurance?",DE,"awareness;consideration"
"Best project management software",US,,"decision"
"Top CRM tools for small business",GB,""
Here are the columns explained:
  • prompt: The question you want to ask AI platforms.
  • location: (Optional) The market location for this prompt (e.g., US, DE, GB). If left blank, it defaults to your project’s primary location.
  • tags: (Optional) A semicolon-separated list of tags to assign to this prompt (e.g., awareness;consideration). Tags help you organize and filter prompts in your dashboard. Use semicolons without spaces to separate multiple tags.

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Bulk Actions

You can also:
  • Move prompts to different topics
  • Add/remove tags from multiple prompts
  • Activate/pause multiple prompts
  • Delete multiple prompts

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Frequently Asked Questions

Unlimited! We don’t have limit on the number of prompts
No. Once a prompt is created, it cannot be edited to ensure data consistency. If you need to change a prompt, simply archive and delete the old one and create a new prompt with the desired text.
In prompt table rows, click on the prompt to see its details. each prompt has its own dashboard showing visibility, brand mentions, sources, and AI responses. This allows you to analyze how each prompt performs and make informed decisions about which ones to keep, modify, or archive.
Both approaches work:
  • Without brand name: Shows if AI mentions you organically
  • With brand name: Shows how AI describes you specifically
Prompts can be up to 2000 characters long. This allows you to ask detailed questions while ensuring they are concise enough for AI platforms to process effectively.